What can be a direct outcome of effective merchandise assortment?

An effective merchandise assortment is crucial for aligning a retailer's product offerings with customer preferences, which directly contributes to enhanced customer satisfaction and sales growth. When a retailer carefully curates a variety of products that meet the needs and desires of their target market, customers are more likely to find products they want to purchase. This not only boosts purchasing decisions but also fosters a positive shopping experience, encouraging repeat business and brand loyalty. As a result, the retailer can experience increased sales as they cater effectively to consumer demand.

In contrast, options that suggest increased operational costs, higher employee turnover, or reduced product quality do not align with the objective of optimizing merchandise assortment. Such negative outcomes are typically associated with inefficiencies and poor management practices rather than the benefits derived from an effective assortment strategy. By focusing on customer preferences and market trends, retailers can minimize costs and improve retention rates for both customers and employees, while maintaining high product quality.